White Hat SEO

An SEO tactic or method is considered as White Hat if it follows the followings

• If it conforms to the search engine's rule.
• If it does not involves any fraud.
• It ensures that the content a search engine indexes and subsequently ranks is the same content a user will see.
• It ensures that a Web Page content should have been created for the users and not just for the search engines.
• It ensures the good quality of the web pages
• It ensures the valuable content available on the web pages

Always follow a White Hat SEO method and don't try to fool your web site visitors. Be honest and definitely you will get something more.